by Todd Farmer | Industry, Merchants
As online marketing continues to evolve at a rapid pace, so do the agencies that that work with merchants and manage their affiliate programs. Outsourced Program Management is now becoming a function of what many online marketing agencies do rather than their entire...
by Todd Farmer | Affiliates
Working in the affiliate marketing space often means interacting with a diverse group of people. That’s the good news and the bad news. Not everyone has the same ethical boundaries and sometimes the few rogue marketers can be real douche bags. Find out if you’re one...
by Todd Farmer | Affiliate Marketing Conference, Industry, Newbies
Affiliate Summit East 2013 is coming soon to Philadelphia — and I am happy to announce that I have a few Networking Passes to Affiliate Summit that will be available for our AffPlan readers, subscribers and AffPlan Members (both Free Members and Premium...
by Todd Farmer | Merchants
In a word, Yes. Google Affiliate Network is shutting down. In GAN’s typical “automation is better than relationships” manner, they announced the closing of the Google Affiliate Network in a blog post. Yep. A blog post. (Read the official blog post...
by Todd Farmer | Affiliates, Merchants
I’m a big fan of using heatmaps to improve conversions on landing pages, sales pages or any conversion-centric webpage. CrazyEgg is the heatmap software I use. Appsumo is offering a “crazy deal” on CrazyEgg HeatMap Software. The deal? Lifetime...
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