What is an Affiliate Program?

I’ve been in Affiliate Marketing since late 1997, early 1998. The company I founded (and sold in 2005 to “Inuvo”) was the first In-House Affiliate Tracking and Management Solution for Merchants. Essentially, we helped merchants start and run their own Affiliate Programs. And it was very successful, too. Over 3,000 different Merchants started their Affiliate ...…